Travelstar emerged in 2007 as a subsidiary unit of Unicorn Tire Corporation, establishing itself as a value-oriented tire manufacturer specializing in accessible performance solutions across diverse vehicle categories. Based in the United States with manufacturing partnerships through Qingdao Wanda Group Co., Ltd., Travelstar leverages world-leading manufacturing facilities to deliver quality tires at competitive prices. The brand operates through Unicorn Tire Corporation, an import/export company that sources tires for private brands while ensuring compliance with North American market legislation and quality requirements.
Travelstar offers comprehensive tire solutions for passenger cars, SUVs, CUVs, light trucks, commercial vehicles, specialty trailers, and ultra-high performance applications. Their product portfolio features the UN33 ultra-high performance tire with asymmetrical design for superior dry and wet performance, the UN66 all-season performance tire with deep grooves for hydroplaning prevention, and the UN106 series with distinctive white sidewall options. The UN99 model provides traditional black sidewall alternatives, while specialty trailer tires address commercial and recreational towing needs. Each tire line emphasizes road gripping ability, responsiveness, and precision control for diverse driving conditions.
Travelstar maintains competitive positioning by delivering performance and quality through strategic manufacturing partnerships and value-driven pricing strategies. Their engineering focus includes all-season versatility, extreme driving condition capabilities, and weather-responsive tread designs that perform reliably across dry, wet, and varying road conditions. With distribution through USA Wheels and Tires and various tire retailers, Travelstar continues expanding market presence while providing affordable tire solutions for motorcycles, aircraft ground support, and specialty equipment applications. The brand's commitment to accessible performance ensures drivers receive dependable tire technology without compromising budget considerations across all vehicle categories and applications.